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Increased turn out rate
For a large scale technology summit sponsored by one of the world’s biggest technology firm, Client needed at least 2,500 enthusiastic participants. The estimated turnout rate is that 10% of invited guests will attend, provided these guests are the event sponsor’s customers in the first place. However, Client’s database consists of only 10,000 names! Find out how Udirect increased their turn out rate >
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Enhanced cost effectiveness
Client had decided to offer a one time only promotion to new subscribers of a popular business magazine. However, although the marketing materials had been prepared, there simple were not enough prospects to send it to. Purchasing a new database was not viable because this was to be a one time only promotion.
To make it more challenging, by the time Client approached Udirect, there was only 6 days left in the timeline to execute this campaign which includes the time needed for the mailing to reach prospects. Find out how Udirect enhanced client's cost effectiveness by 60% > |
Improved customer retention
Even though Client owns a huge database repository from all market segments across Asia Pacific, almost half of all its vital contact information had been lost due to list deterioration at between 3 to 5% each month. Find out how Udirect improved client's customer retention rate > |
Expanded prospects
Recently, Client decided to launch a set of bank loans that are specifically useful for small time retailers and sole proprietors. As this is a niche and new market segment, Client engaged Udirect to provide a targeted database of interested prospects. Find out how Udirect expanded client's interested prospects > |
Increased event participant rate
Client had less than two weeks to complete their annual Database Maintenance for South East Asia. With little time left, Client decided to outsource this comprehensive job to a company they trust - Udirect. At the briefing, Client made it clear that a thorough scrubbing is needed because after one year, the database is of questionable integrity.
In addition, Client requested for new targeted prospects to be added to their list so that they can increase the size of their mailing and meet the minimum number of participation at their events. Find out how Udirect increased client's event participant rate > |
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